Six integrated platforms engineered for healthcare: HIPAA-compliant CRM and patient journeys, 340B revenue strategy, bilingual community outreach, field events and paid media. Built for FQHCs, STD and PrEP clinics, urgent care and multi-site groups across Miami, Florida and the Southeast.
Month-to-month. Live in 30 days. English and Spanish from day one.
Most clinics buy marketing in pieces: an agency here, a CRM there, a 340B consultant somewhere else. We run all of it as one system, so the outreach that fills your schedule and the pharmacy revenue that funds it are measured on the same page.
Start with one platform or run the full suite. Month-to-month, no long-term contract.
HOW THE SUITE FITS TOGETHER
Most clinics don’t have a marketing problem — they have six small problems that were never designed to work together: a CRM that can’t touch patient data, outreach that stops at the parking lot, a 340B program nobody is optimizing, events with no follow-up, referral relationships that live in someone’s head, and ads that report clicks instead of visits. The Clinic Growth Suite replaces that patchwork with platforms that share one patient record, one calendar, and one set of numbers.
A HIPAA-compliant CRM and automation layer that holds every patient interaction: intake forms, appointment reminders, no-show recovery, re-test cadences, and two-way SMS and email in English and Spanish. Every other platform writes into VaultStream, so a patient booked at a health fair gets the same follow-up as one who booked from a Google ad.
Zip-code-targeted campaigns that put your clinic in front of the people who live within a few miles of it: local landing pages, community directory placements, geo-fenced social, and grassroots partnerships with churches, schools, and small businesses. GroundSwell is built for FQHCs and STD clinics whose patients choose by proximity, not by brand.
Third-party administration for covered entities: eligibility screening, contract pharmacy setup, claims capture, HRSA audit readiness, manufacturer-restriction tracking, and reinvestment reporting. RxLeverage pricing is performance-aligned with zero base fees, so the program pays for itself before it pays us.
Health-fair logistics, mobile testing days, and community events run as acquisition campaigns rather than goodwill exercises: pre-registration, on-site intake straight into the CRM, same-day result delivery, and automated follow-up so every attendee becomes a scheduled patient, not a name on a clipboard. See FieldForce.
Structured referral networks with hospitals, health systems, pharmacies, and specialty providers. NexusBridge documents the agreements, builds the intake pathways, tracks referral volume in both directions, and co-markets so partners keep sending patients long after the kickoff meeting is forgotten.
Paid search and social, local SEO, content, and analytics wired to the CRM, so reporting shows booked appointments and completed visits by channel — not impressions. PulsePoint landing pages, tracking, and consent flows are built HIPAA-first, which means no pixel ever sees protected health information.
Safety-net and specialty clinics carry compliance rules, grant reporting and patient populations that generic agencies do not understand. That is the only kind of clinic we work with.
Every campaign ships in English and Spanish. In South Florida that is not a nice-to-have.
No six-month discovery phase. We audit what you already have, design the smallest system that fixes the bottleneck, and get it live inside 30 days.
No annual lock-in, no setup fee hidden in month one.
WHY CLINICS CHOOSE THE MARKETING LAB
The Marketing Lab grew out of operating pharmacy, 340B, and community-health programs in South Florida. We know what a covered entity’s compliance officer will ask, why an STD clinic’s patients won’t fill out a long form, and how a Federally Qualified Health Center actually gets paid. That experience shapes every campaign we build — the goal is a completed visit and a retained patient, not a lead in a spreadsheet.
Every tool we deploy is HIPAA-compliant from day one, with Business Associate Agreements in place, PHI kept out of ad platforms and analytics, and consent captured at intake. You get growth marketing without a privacy conversation you can’t win with your board.
Miami-Dade and Broward patients speak English, Spanish, and Haitian Creole at home. Our landing pages, SMS journeys, field teams, and call scripts are built in English and Spanish from the first draft, with Creole where your community needs it — not translated as an afterthought.
Because the six platforms share a single CRM and calendar, you see one number that matters: how many new patients walked in this month, where they came from, and what each one cost to acquire. No vendor hand-offs, no reconciling four dashboards, and no arguing about attribution between your ad agency and your outreach team.
Engagements start with a free strategy audit, launch within 30 days, and run month to month. Monthly reporting shows bookings and visits by channel; quarterly reviews reset priorities based on what actually moved. If a platform isn’t earning its place, we turn it off.
Field notes from the clinics we work with — patient acquisition, 340B program strategy, HIPAA-compliant CRM, and community partnerships.
FREQUENTLY ASKED QUESTIONS
The Marketing Lab is a Miami-based healthcare marketing agency. We run six integrated, HIPAA-compliant growth platforms for clinics: VaultStream (secure CRM and patient journeys), GroundSwell (local outreach), RxLeverage (340B third-party administration), FieldForce (events and field operations), NexusBridge (strategic partnerships) and PulsePoint (full-stack digital marketing).
Yes. Every platform, including the VaultStream CRM and all patient communications, runs on HIPAA-compliant infrastructure from day one, so your clinic can automate outreach without putting protected health information at risk.
We work with Federally Qualified Health Centers (FQHCs), STD and PrEP clinics, urgent care practices, and multi-location healthcare networks across Florida and the Southeast United States.
The 340B Drug Pricing Program lets eligible covered entities buy outpatient drugs at reduced prices and reinvest the savings in patient care. RxLeverage is our full-service 340B third-party administration platform: eligibility, implementation, compliance and audit readiness, contract pharmacy optimization, and performance-aligned pricing with zero base fees.
After a free 30-minute strategy audit, we design your growth engine and typically launch campaigns, configure your CRM, and deploy field teams within 30 days, followed by monthly reporting and quarterly strategy reviews.
Book a free 30-minute strategy call. We audit your current marketing and patient acquisition channels and show you exactly which platforms will move the needle for your clinic.
